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This site states the following, "Canny Collar - The Worlds Best No-Pull Collar." We noticed that the web site stated " The Canny Collar is a simple dog training collar designed to stop pulling on the lead and make walking your dog a pleasure." It also stated " Comfortable, kind, safe and effective, its revolutionary behind-the-head design makes it easy to fit and simple to use,. Welcome to Lets Train! Thank you for visiting." The header had Dog Training Classes as the highest ranking keyword. It was followed by Dog Obedience Classes, Puppy Socialization, and Good Manners Classes which isn't as ranked as highly as Dog Training Classes. The next words the site uses is Positive Reinforcement. Force Free was also included and could not be understood by search parsers.